Amazon affiliate links are notoriously long. A typical Amazon Associates URL with tracking parameters can be 150–300 characters — far too long to share on social media, in a blog post, or in a newsletter without looking unprofessional. URL shorteners solve this: they turn a long Amazon URL into a clean, short link you can share anywhere, and they track exactly how many people clicked it.
Can You Shorten Amazon Affiliate Links?
Yes — you can shorten Amazon affiliate links with a standard URL shortener. Your affiliate tracking tag is embedded in the destination URL, so even after shortening, Amazon still credits you for any purchases made after a click. The short link simply redirects visitors to the full Amazon URL (including your affiliate tag) instantly.
Important: Amazon's Associates programme terms allow link shortening as long as you disclose that the link is an affiliate link. Always include a disclosure near your affiliate links, regardless of whether they are shortened.
How to Shorten an Amazon Affiliate Link with Trunc (Step by Step)
- Log in to Amazon Associates and find the product you want to promote.
- Copy the full affiliate link from the Associates SiteStripe toolbar or your link builder.
- Go to trunc.site and paste the Amazon affiliate link into the URL field.
- Optionally, enter a custom short code (e.g. trunc.site/best-laptop-2026) to make the link memorable.
- Click Shorten. Your short link is ready instantly — share it on social media, in blog posts, email newsletters, or YouTube descriptions.
Why Use a URL Shortener for Amazon Affiliate Links?
- Cleaner appearance: short links look more professional and trustworthy than 200-character Amazon URLs.
- Click tracking: see exactly how many people clicked each affiliate link — by day, country, and device.
- Link management: if Amazon changes a product URL or removes a listing, update your short link's destination without changing the URL you already published.
- A/B testing: with Trunc's A/B feature, split traffic between two Amazon products to see which converts better.
- Social media friendly: platforms like Instagram Bio and Twitter/X prefer short, clean links.
Do Shortened Amazon Links Still Track Affiliate Commissions?
Yes. The URL shortener simply redirects visitors to your full Amazon affiliate URL. Amazon's affiliate cookie is set when the visitor lands on Amazon, not when they click your short link. As long as your affiliate tag (e.g. tag=yourtag-20) is present in the destination URL, Amazon will credit you for qualifying purchases made within the cookie window.
Amazon's Built-in Short Links (amzn.to) vs Trunc
Amazon Associates provides its own short link format: amzn.to/XXXXXXX. These are convenient but have significant limitations: you cannot customise the short code, you get no click analytics (Amazon only shows conversions, not clicks), and you cannot update the destination once the link is published. Trunc gives you full control over the short code, complete click analytics, and the ability to redirect to a new URL at any time.
Best Practices for Amazon Affiliate Short Links
- Use a descriptive custom short code: trunc.site/best-air-fryer is more clickable than trunc.site/a1b2c3.
- Add UTM parameters to your Amazon URL before shortening to track source and campaign data in Google Analytics.
- Always disclose affiliate relationships — include a disclosure at the top of any page containing affiliate links.
- Monitor click analytics weekly in the Trunc dashboard to identify your highest-performing affiliate links.
- Set link expiration for time-limited deals (e.g. Prime Day) so expired promotions do not keep circulating.
Shorten your Amazon affiliate links for free with Trunc. Click tracking, custom codes, and analytics included — no credit card required.
Start Free